Effective marketing with QR codes is increasing quickly in the USA. Technology and combined with mass distribution across the internet now makes it affordable and EASY for Small businesses to use QR Codes too! Believe it or not the USA is lagging behind the rest of the world! Qr Codes have been used throughout Europe for a several years. In Japan there are BUILDINGS with QR Codes on them that can be scanned for in-depth information on the business inside. Pretty amazing right?
A small QR Code can hold so much information. ANY information you would like it to hold. Scan a QR Code and be taken to a website, make a phone call, download a pdf, take you to a landing page, add you to a marketing list, give you a form to fill out, enter you into a contest. You get the idea .. most anything you can think of!
So here’s the question – HOW can you use QR Codes in YOUR BUSINESS? One of the BEST ways is to offer a discount, create contest or link to social media. There are so-many ways to use these codes your head can spin. Have you tried to get people to visit your web site, Facebook page or leave a GREAT review about your business? USE a QR CODE! If there is an ACTION that involves typing in a LONG web address – then simply USE a QR Code!
People LOVE their Mobile Phones – they’re like New Toys – and when they find out they can get MORE Information when they scan a QR CODE – they DO! Take advantage of this huge love-affair people have with their cell phones and create some QR Codes for YOUR Business!
When you combine QR Codes with additional software you can build a Mobile Marketing List FAST! The ideas can be endless with multiple applications. Create a QR Code that gives someone a coupon or a discount on an immediate purchase and they can be IMMEDIATELY added to your list when they scan the code. BAM – they get a coupon and you get another customer added to your marketing LIST! Win Win for everyone!
Come up with your own creative ways to use QR Codes and put some up around your business – and let the MAGIC begin!
One of our favorite QR Code Companies is Scanlife – you can get a starter account and create some QR Codes on a trial basis so you can check out the technology for yourself! Complete with tracking so you’ll KNOW how many times your code was scanned the AGE of the person scanning and MORE!!
Pretty cool right?
In 2012 I predict you’ll start seeing QR Codes EVERYWHERE!!
Will QR Codes be part of YOUR Marketing? Let us know if your using them and HOW!
Need help using QR Codes in your Business? Call US! 732-963-2503
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